New fanny fashions for babies

Posted by Elizabeth Stewart - email

(WFLX) - Procter and Gamble is hoping to make disposable diapers fashionable.

Popular designer Cynthia Rowley has designed 11 styles of Pampers, including pastels, stripes, madras and ruffles.

They'll be offered in Target stores beginning in mid-July. Starting price is about 16 dollars, which is about 6 dollars above plainer versions.

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