Fitbit for pets? New technology designed to keep pets fit - Fox29 WFLX TV, West Palm Beach, FL-news & weather

Fitbit for pets? New technology designed to keep pets fit

picture by NBC NEWSCHANNEL picture by NBC NEWSCHANNEL

(NBC News) After experiencing enormous success tracking the fitness patterns of humans, companies have shifted their focus to pets.

Experts report that over half of all dogs and cats are overweight, in turn causing other health problems down the line.

New devices can differentiate between running and tail wagging, giving owners a better idea of how much exercise their furry friend is really getting.

"We use technology that is actually in a lot of our cell phones now which is an accelerometer," said Steven Eidelman, Co-Founder and COO of "Whistle".

Companies are hoping that these products can help owners keep their pets not only happy, but healthy, too.

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